It's ridiculous how often we dance around the real issue at hand.
But it is also true that how you address the real issue determines whether someone hears you...
As coaches, we HAVE to get the nail out. It might be a little messy. How we orchestrate the conversation will determine our results.
Coaching is about asking the right questions and building rapport with those around us so that they gain the insight and confidence to name the problem themselves. This allows them to take ownership of their situation - which is crucial to their ability to make lasting change.
I declare 2015 the year we address all the elephants in the room!